Tag Manager 360

Tag Manager 360 is a best-in-class tag management system for easily adding tracking tags.

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Tag Manager 360

Deploy Tags on Your Site Instantly from a Web-based Interface

Tag Manager 360

Deploy Tags on Your Site Instantly from a Web-based Interface

Deploy for web pages and apps
Server-Side Tagging
Create custom templates
Manage all tags in one place
Optimized for Google Analytics
Simple QA process
Auto Event Tracking
Technical implementation
Easy to use interface
More About GTM Plus
Efficient implementation
Server-Side Tagging
Tag Manager 360

Quickly and Easily Update Measurement Codes

Tag Manager 360 is the enterprise version of Google Tag Manager and is a complimentary tool in the package of Google Analytics 360. It enables sophisticated QA pipelines to make sure that the data collection is implemented correctly. Furthermore, it is possible to create unlimited workspaces so that bigger teams can work on the tag implementation in parallel. For big companies that need to roll out data measurement to multiple different websites, the zone feature makes this a more easy process.

  • Optimized for Google Analytics
  • Easy to use interface
  • Simple QA process
  • Efficient implementation
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Tag Manager 360

Linking and Integrations

Fast deployment of tracking codes

GTM speeds up many processes. Changes and new tags can be made quickly and a lot of them do not require code changes to the website which allows marketers to accelerate launch time by testing each change themselves and deploying when ready.

Testing tools

With GTM debugging solutions, you’re making sure that your tags work before you publish them to the live site. Troubleshooting and correcting tag errors is simplified via GTM’s Preview and Debug mode that shows which tags are fired on a page and which are not.

Free to use

Although there’s a premium version of it in GA360 Suite, the free version is sufficient enough for a lot of small and medium businesses.

Support of Privacy-first solutions incl. Consent Mode

Google automatically scans all tracking scripts added with Custom HTML tags in GTM accounts and pauses if they match a known malware domain, IP address or URL.

Tag Manager 360

Advantages of Using Tag Manager 360

With Tag Manager 360, you can quickly and easily update measurement codes and related code fragments collectively known as tags on your website or mobile app. It helps you safely and easily deploy analytics and measurement tag configurations from a web-based user interface.

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